Social Balance and the Bernoulli Equation

Since the 1940's there has been an interest in the question why social networks often give rise to two antagonistic factions. Recently a dynamical model of how and why such a balance might occur was developed. This note provides an introduction to the notion of social balance and a new (and simplified) analysis of that model. This new analysis allows us to choose general initial conditions, as opposed to the symmetric ones previously considered. We show that for general initial conditions, four factions will evolve instead of two. We characterize the four factions, and we give an idea of their relative sizes.