Empirical Measurement of Aesthetic Experience of Music

Chills or goosebumps, also called frisson, is a phenomenon that is often associated with an aesthetic experience e.g., music or some other ecstatic experience. The temporal and spatial cause of frisson in the brain has been one of the biggest mysteries of human nature. Accumulating evidence suggests that aesthetic, namely subjective, affective, and evaluative processes are at play while listening to music, hence, it is an important subjective stimulus for systematic investigation. Advances in neuroimaging and cognitive neuroscience, have given impetus to neuro-aesthetics, a novel approach to music providing a phenomenological brain-based framework for the aesthetic experience of music with the potential to open the scope for future research. In this paper, we present an affordable, wearable, easy-to-carry device to measure phenomenological goosebumps intensity on our skin with respect to real-time data using IoT devices (Raspberry pi 3, model B). To test the device subjects were asked to provide a list of songs that elicit goosebumps. Wireless earphones were provided, allowing participants to walk around and dance while listening to their music. (Some subjects moved during sessions). Results indicate that goosebumps were reliably detected by the device after visual inspection of the videos/music. The effective measurement when interfaced with neurophysiological devices such as electroencephalography (EEG) can help interpret biomarkers of ecstatic emotions. The second part of the study focuses on identifying primary brain regions involved in goosebump experience during musical stimulation.